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Grant-in-Aid to Industrial Association, CII, Industrial NGOs for Promotion of SME Clusters under Marketing and Publicity

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Scheme for: Infra Scheme category: Business & Entrepreneurship
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हिन्दीमराठीবাংলাગુજરાતીதமிழ்తెలుగుಕನ್ನಡമലയാളംਪੰਜਾਬੀଓଡ଼ିଆঅসমীয়া

Grant-in-Aid to Industrial Association, CII, Industrial NGOs for Promotion of SME Clusters under Marketing and Publicity offers money support to industrial bodies and NGOs that work to grow small and medium enterprise clusters in Puducherry. Eligible organizations can claim reimbursement of 75% of actual expenses, capped at ₹3,00,000 per unit, to widen their market reach.

Department of Industries and Commerce of Union Territory of Puducherry runs this scheme through the District Industries Centre. Applications are accepted offline at the DIC office in Thattanchavady, Puducherry. As of August 2026, this support remains open for industrial associations, CII and industrial NGOs.

Grant-in-Aid to Industrial Association, CII, Industrial NGOs for Promotion of SME Clusters under Marketing and Publicity

This scheme gives financial support to industrial associations, CII and industrial NGOs that help SME clusters grow. The support helps these bodies run promotional work such as exhibitions, trade fairs and buyer seller meets. By covering a large share of the cost, the department encourages more market development activity for small units.

An eligible industrial body can get back 75% of the actual cost it spends, subject to a maximum of ₹3,00,000 for each unit within the cluster. This lowers the money burden on the organization while it promotes its member units. The scheme aims to make small and medium enterprises more visible and competitive in the market.

This is a state level scheme for Puducherry. It is a cash benefit and not a DBT scheme. The main department that handles it is the District Industries Centre under the Department of Industries and Commerce.

Highlight Details
Scheme Name Grant-in-Aid to Industrial Association, CII, Industrial NGOs for Promotion of SME Clusters under Marketing and Publicity
Level State
Beneficiary Region Puducherry
Category Business and Entrepreneurship
Target Beneficiaries Business Entity, NGO
Reimbursement Rate 75% of actual cost
Maximum Assistance ₹3,00,000 per unit
Application Mode Offline
Nodal Department District Industries Centre, Puducherry

Eligibility

An organization is eligible to apply if it is registered and works for the promotion of SME clusters in Puducherry. The eligible bodies include the following.

  • Industrial Association that represents small and medium enterprises in the region.
  • CII, that is, the Confederation of Indian Industry, when it takes up cluster promotion work.
  • Industrial NGO that works for market development and publicity of SME clusters.

Benefits

The main benefit of this scheme is direct money support for promotional spending. An eligible organization can claim 75% of the actual cost it spends, subject to a maximum cap of ₹3,00,000 for each unit within the cluster. This support is given in cash after the expense is made.

The money can be used for activities such as exhibitions, trade fairs, buyer seller meets and other market development work. This reduces the out of pocket cost for the association or NGO and encourages more promotional activity for member units.

Application Process

The application is done offline at the District Industries Centre. Follow these steps to apply.

STEP 1 - Get the prescribed application format. Applications are handled by the District Industries Centre under the Department of Industries and Commerce of Puducherry.

STEP 2 - Fill in all required fields correctly. Paste a passport sized photograph and sign the form as instructed.

STEP 3 - Attach all required self attested documents along with the application form.

STEP 4 - Visit the District Industries Centre at Thattanchavady, Puducherry 605 009 during regular office hours on a working day and submit the file.

STEP 5 - Collect the unique registration number from the officer. Keep this number safe to track the application status later.

Documents

Keep the following documents ready while applying so that the submission goes smoothly.

  • Proof of registration as an Industrial Association, CII or Industrial NGO.
  • Any additional documents asked by the District Industries Centre during submission.

References

Use the following official resources of the Government of Puducherry for further guidance.

FAQ's

How much funding can one unit receive?

Each unit within a cluster can get reimbursement of 75% of the actual expenditure, limited to a maximum of ₹3,00,000.

Are NGOs eligible to apply?

Yes, industrial NGOs are eligible to apply along with CII and industrial associations.

Where should the completed form be submitted?

Submit the application at the District Industries Centre, Thattanchavady, Puducherry 605 009.

What is the primary goal of this financial support?

The scheme helps raise market visibility of small and medium enterprises by covering 75% of promotional costs for eligible bodies.

Is there a fixed deadline for the application?

There is no specific fixed deadline, but the form should be submitted during standard working days and office hours.

Is there any provision for complaint or grievance handling?

Grievances can be raised through the official channels of the Government of Puducherry mentioned in the references above.