Scheme for Assistance to MSMEs for Market Development provides financial support to MSMEs across Rajasthan, helping them show their business by covering costs during participation in national and international trade events, fairs, and buyer-seller meets.
This scheme stays in force until 31st March 2029, so eligible units can keep claiming support for their market expansion work through the current financial year 2026-27 and beyond.
Scheme for Assistance to MSMEs for Market Development - Introduction
Scheme for Assistance to MSMEs for Market Development helps local entrepreneurs gain visibility by taking part in well-known exhibitions and trade events. Introduced under the Rajasthan MSME Policy 2024 by the Department of Industries and Commerce, this scheme supports business growth by covering part of the cost of market expansion efforts.
Scheme Implementation:
Local District Industries and Commerce Centres (DICC) look after the rollout of this scheme. Office of the Commissioner, Industries and Commerce, works as the main nodal agency at the state level to make sure supervision and support reach all participating businesses.
Key Information
| Detail | Information |
|---|---|
| Scheme Name | Scheme for Assistance to MSMEs for Market Development |
| Level | State |
| Beneficiary State | Rajasthan |
| Category | Business and Entrepreneurship |
| Target Beneficiaries | Business Entity |
| Benefit Type | Cash |
| Nodal Department | Industry Department |
| Implementing Agency | District Industries and Commerce Centres |
| Open Date | 4 December 2024 |
| Validity | Until 31 March 2029 |
Benefits
Eligible MSMEs can receive financial support for taking part in various trade events as given below:
| Type of Event | Financial Assistance |
|---|---|
| National or International Fairs or Exhibitions within Rajasthan | ₹37,500 or 75% of stall rent per event (whichever is less), for up to 3 events per financial year, plus actual 3-AC train or AC bus fare for 2 persons. |
| National or International Fairs or Exhibitions in India (outside Rajasthan) | ₹1,12,500 or 75% of stall rent per event (whichever is less), for up to 2 events per financial year, plus actual 3-AC train or AC bus fare for 2 persons. |
| Fairs or Exhibitions organized abroad | ₹1,50,000 or 75% of stall rent (whichever is less), for 1 event per financial year, plus actual economy class airfare for 2 persons. |
Important Note: Once a unit claims benefits in a specific category for a financial year, it cannot claim again in that same category for the following 2 financial years.
Eligibility
To qualify for the benefits, an MSME must meet these simple criteria:
- Business must hold a valid Udyam Registration Certificate (URC) under the MSME Development Act 2006.
- Department of Industries and Commerce selects units based on the product profile, theme of the fair, and its relevance to the business.
- Participation must be in fairs or exhibitions that are sponsored or approved by Government agencies or Export Promotion Councils under the Ministry of Commerce and Industry.
Units that have never availed these benefits before receive priority during the selection process.
Exclusions
Any eligible MSME can apply, but priority is given to units that have not earlier accessed support under this scheme. Once a benefit is taken in a category, the same category cannot be claimed again for the next two financial years.
Application Process
Applications can be submitted both online and offline. For the online process, an applicant can visit a Common Service Centre (CSC) or use the e-Mitra portal to submit the claim. For the offline process, follow the steps given below:
STEP 1 - Download the application form (Annexure 5.1) from the official website of the Department of Industries and Commerce.
STEP 2 - Fill in all the required fields in the form and attach copies of all the required documents, self-attesting them where needed.
STEP 3 - Submit the duly filled and signed application form along with the documents to the General Manager of the respective District Industries and Commerce Centre (DICC).
Note: The application must be submitted within 6 months of the date the exhibition concluded.
What happens next?
- General Manager of the DICC reviews the application for eligibility and compliance.
- District Level Task Force Committee (DLTFC) evaluates and sanctions the incentive.
- Once approved, an official approval letter is issued.
- Funds are transferred directly into the registered business bank account of the enterprise.
Documents
Keep the following documents ready for the application:
- Valid Udyam Registration Certificate
- Event invitation letter or brochure
- Original invoices for stall rent and travel tickets
- Visa copy, air tickets, and boarding passes (for international events)
- Passport immigration stamps for international travel
- Proof of payment
- Clear photographs of the exhibition entrance and the stall setup
- Cancelled cheque or bank passbook copy along with the PAN card
- CA Certificate as per Annexure 5.2
- Undertaking on non-judicial stamp paper as per Annexure 5.3
References
For the full scheme guidelines and annexures, check the official Rajasthan MSME Policy 2024 PDF and the official MSME department page of the Government of Rajasthan.
FAQ's
Who can apply for the scheme?
Any MSME registered in Rajasthan that holds a valid Udyam Registration Certificate can apply.
Can I apply if I have availed benefits previously?
Yes, but the unit cannot claim benefits in the same category for the next 2 financial years.
What is the deadline to apply?
The application must be submitted within 6 months of attending the trade fair or exhibition.
What events are eligible?
Events approved by the Government, its departments, or Export Promotion Councils are considered eligible.
Who selects the participating MSMEs?
The Department of Industries and Commerce selects participants based on the relevance of the products to the exhibition theme.
Who approves the application?
The District Level Task Force Committee (DLTFC) is responsible for the approval process.
How will the assistance be disbursed?
The approved amount is credited directly into the registered bank account of the enterprise.
Is there a nodal agency for the scheme?
Yes, the Office of the Commissioner, Industries and Commerce, acts as the nodal agency.
How do I apply?
Fill out the application form and submit it to the General Manager at the local DICC office, or apply online through e-Mitra or a CSC.
How many events can I attend under the scheme in one year?
Up to 3 events within Rajasthan, 2 in other states, and 1 exhibition abroad in a single financial year.