Organizing/ participation in exhibitions, trade fairs, expo, seminars and investors meets under marketing and publicity is a promotional scheme by the Puducherry government that helps local artisans and MSME unit industrialists show their products in major domestic and international markets, while offering money help for travel and daily expenses.
This scheme is managed by the District Industries Centre, Union Territory of Puducherry. It arranges promotion campaigns, exhibitions, trade fairs, investors meets and seminars in important towns and cities across India and abroad, so that local goods get better market visibility and industries are encouraged to invest in the region.
Organizing and participation in exhibitions and trade fairs under marketing and publicity
Through this scheme, the District Industries Centre either conducts exhibitions on its own or sponsors local artisans and unit industrialists to attend exhibitions and trade fairs in other states and abroad. The main aim is to increase the marketability of industrial, handicraft and cottage industry products and to connect the creative work of local makers with a wider national and international market.
The scheme works as a bridge between local talent and the bigger marketplace. It helps small-scale makers cover part of their travel and stay costs, so participating in such events stays affordable. Any recognised artisan or unit industrialist based in Puducherry can take part in these events.
Key Information
| Detail | Information |
|---|---|
| Scheme Name | Organizing/ Participation in Exhibitions /Trade Fairs /Expo /Seminars /Investors Meets, etc under Marketing And Publicity |
| Level | State |
| State | Puducherry |
| Category | Business and Entrepreneurship |
| Target Beneficiaries | Business Entity, Individual, Industries |
| Benefit Type | Cash |
| Nodal Department | District Industries Centre, Puducherry |
Benefits
This scheme gives strong support for business growth by helping makers enter major trade events. The money help is given in the form of a daily allowance, honorarium and travel support.
| Description | Amount |
|---|---|
| Daily Allowance (DA) | ₹400 per day per person |
| Honorarium for officials on duty | ₹400 per day |
| Winter clothing allowance | Up to ₹3,500 |
Travel expenses are paid back as second-class railway fare. This keeps participation affordable for small-scale artisans and unit industrialists. The scheme also helps with the cost of showing products at exhibitions and trade fairs in different cities.
Eligibility
To take part in this scheme, a person should be a recognised artisan or a unit industrialist based in Puducherry. The scheme is limited to local makers and does not cover applicants from outside the Union Territory.
Application Process
Application for this scheme is done offline by visiting the District Industries Centre. Follow these steps to apply.
STEP 1 - Download the prescribed application format from the official District Industries Centre website.
STEP 2 - Fill in all the required details carefully and attach a passport-sized photograph signed across the front.
STEP 3 - Attach copies of the required documents and sign them for self-attestation.
STEP 4 - Visit the District Industries Centre at Thattanchavady, Puducherry - 605 009, during office hours on a working day to submit the application personally.
STEP 5 - Keep the registration number safe, as the authorities will give this number for tracking the application status.
Documents
Keep the following documents ready while submitting the application.
- Valid proof of registration as an artisan or a unit industrialist in Puducherry.
- Any additional documents asked by the District Industries Centre.
References
More details can be found at the links below.
FAQ's
Are there specific guidelines for filling out the form?
Yes, all required fields should be filled, a signed photograph should be attached, and all documents should be self-attested.
When can I submit the application?
The application should be submitted at the District Industries Centre during regular office hours on a working day.
How does this scheme improve MSME market reach?
It organises and sponsors exhibitions, trade fairs and seminars in major cities to help local makers show and increase the visibility of their products.
Can applicants from outside Puducherry take part?
No, this scheme is made for local artisans and unit industrialists based in Puducherry.
What if there is a problem during the process?
The official Grievance Redressal Mechanism can be used to resolve any issue.
How are travel expenses handled?
Travel is paid back as second-class railway fare and a daily allowance of ₹400 per person is given.
Where should the application be submitted?
The application should be submitted at the District Industries Centre, Thattanchavady, Puducherry - 605 009.