Rent Subsidy for Sales Emporia Established by Handicrafts and Micro and Small Industries Emporium under Marketing and Publicity is a Puducherry state scheme run by the Department of Industries and Commerce. It gives money support to industrial associations, handicrafts societies and recognized institutions to cover the rent and interior setup costs of sales emporia that promote handicrafts, coir, jute and micro or small industrial products.
The scheme stays open for eligible sales emporium and showroom owners located inside Puducherry. Applications are taken offline at the District Industries Centre, so eligible businesses can still apply and get the monthly rent and one-time decoration support.
Rent Subsidy for Sales Emporia Established by Handicrafts and Micro and Small Industries Emporium under Marketing and Publicity
This scheme helps sales emporia grow by sharing a large part of the rent and the cost of setting up good display space. It supports 90% of monthly rent, up to rupees 10,000 a month for three years, and 75% of interior decoration expenses, up to rupees 1,50,000. The main idea is to help handicrafts, coir, jute and micro or small industrial products reach more customers through well-run emporia at a lower cost.
Support covers rental and infrastructure needs only. It is not meant for regular utility bills or general maintenance. Businesses should check the scheme rules and eligibility before they apply.
| Detail | Information |
|---|---|
| Scheme Name | Rent Subsidy for Sales Emporia Established by Handicrafts and Micro and Small Industries Emporium under Marketing and Publicity |
| Level | State |
| Beneficiary State | Puducherry |
| Category | Business and Entrepreneurship |
| Nodal Department | District Industries Centre, Puducherry |
| Rent Subsidy | 90% of rent, up to rupees 10,000 a month for three years |
| Infrastructure Support | 75% of interior decoration cost, up to rupees 1,50,000 |
| Benefit Type | Cash |
| Application Mode | Offline |
| Official Website | dic.py.gov.in |
Benefits
The scheme gives two main kinds of money support to make running a sales emporium easier:
| Benefit Type | Quantum of Support |
|---|---|
| Rent Subsidy | 90% of rent, maximum rupees 10,000 per month for three years |
| Infrastructure Support | 75% of interior decoration expenses, maximum rupees 1,50,000 |
Eligibility
To get this support, you should own and run a sales emporium or showroom located within Puducherry. Only industrial associations, handicrafts societies and recognized institutions that keep such a sales outlet are eligible for the scheme.
Application Process
Offline Application
Applications for this scheme are taken offline at the District Industries Centre. Follow these steps to apply:
STEP 1 - Download the prescribed application form from the official District Industries Centre website.
STEP 2 - Fill in all required details correctly, attach a recent passport-sized photograph and keep your self-attested supporting documents ready.
STEP 3 - Visit the District Industries Centre at Thattanchavady, Puducherry - 605 009 during official working hours and submit the form in person.
STEP 4 - Officials will record your entry in the register and give you a unique reference number. Keep this number safe for all future queries about your application.
Documents
Keep these documents ready before you apply:
- Valid proof that you own or hold a Sales Emporium or Showroom inside Puducherry.
- Any extra documents asked by the District Industries Centre along with the filled application.
References
Use these official resources for more details about the scheme:
FAQ's
How can I access the Citizen's Charter for this scheme?
You can view and download the official Citizen's Charter from the District Industries Centre website using the reference link given above.
What support does the rent subsidy give?
The scheme covers 90% of rent, capped at rupees 10,000 a month for three years, to ease the starting operational cost of the emporium.
Can I use this subsidy for utility bills?
No. The rent subsidy is only for rental expenses, not for regular utility bills or upkeep costs.
Which infrastructure work gets money help?
Interior decoration and display setup that improves the look and reach of handicrafts and small industrial goods can get money support.
Is there a time frame for the infrastructure subsidy?
Yes. The infrastructure or interior decoration support is tied to a minimum period of three years as per the scheme rules.
Can I choose my own interior designs?
Yes. You can plan your interior layouts and infrastructure upgrades, as long as they follow the scheme rules for promoting handicrafts and micro industry products.
Is the scheme available outside Puducherry?
No. This support is only for sales emporia and showrooms located within the Union Territory of Puducherry.
What should I do after submitting my application?
After you submit the form at the District Industries Centre, collect your unique reference number from the official register and use it for any later queries about your application.
