AI SummaryBharat Rice is a central government scheme that sells rice at a fixed price of ₹29 per kg. The scheme was launched in February 2024 to keep rice prices in check and make this staple food affordable for every family.
Rice under the Bharat brand is sold in 5 kg and 10 kg packs at Kendriya Bhandar, NAFED, NCCF and other retail and e-commerce outlets. The government has kept the price stable even when market rates of rice moved up, so ordinary buyers can get quality rice without paying extra.
Bharat Rice Scheme
Under this scheme, the central government buys rice from farmers at a support price and sells it to consumers at a subsidised rate. The rice is packed under the Bharat brand and offered at a maximum retail price of ₹29 per kg.
The retail sale of Bharat Rice was first launched in February 2024. A second phase of the retail sale was rolled out on 5 November 2024 to widen the reach of the scheme across the country.
| Detail | Information |
|---|---|
| Scheme Name | Bharat Rice |
| Price | ₹29 per kg |
| Available Packs | 5 kg and 10 kg |
| Where to Buy | Kendriya Bhandar, NAFED, NCCF and other retail and e-commerce outlets |
| Beneficiaries | General consumers and over 80 crore PDS beneficiaries |
Where to Buy Bharat Rice
Bharat Rice is available at physical and mobile outlets of three main agencies, and the network has been widened over time. Buyers can pick up the rice from these places:
- Kendriya Bhandar stores and mobile vans sell Bharat Rice at the fixed price of ₹29 per kg in 5 kg and 10 kg packs.
- National Agricultural Cooperative Marketing Federation of India (NAFED) and National Cooperative Consumers' Federation of India (NCCF) outlets also stock Bharat Rice at the same rate.
- The rice is also available through other retail chains and e-commerce platforms, so buyers can order it online as well.
कम कीमत और गुणवत्ता ज़्यादा,
ये है भारत ब्रांड का वादा।#BharatRice pic.twitter.com/obsDuAhjce— Piyush Goyal (@PiyushGoyal) February 6, 2024
Government Commitment to Farmers and Consumers
Union Minister Pralhad Joshi, who now heads the Ministry of Consumer Affairs, Food and Public Distribution, has stressed the government's commitment to farmer welfare and consumer satisfaction. Through Bharat Rice, Bharat Atta, Bharat Dal and other similar products, the government works to give fair prices to farmers and affordable food to consumers.
Making sure essential items reach people
The launch of Bharat Rice helps in the fight against rising prices and keeps the cost of this important food item under control. Along with Bharat Atta and Bharat Dal, Bharat Rice supports price stability and food security for Indian consumers.
Helping consumers and supporting farmers
Under PMGKAY, Bharat Rice serves as a key resource for more than 80 crore beneficiaries. By offering rice at a fair price, the government keeps the welfare of its citizens as a top priority. The scheme also gives farmers a steady market for their produce through support price procurement.
Conclusion
Bharat Rice is a simple and practical step by the government to make an essential food item affordable. By selling rice at ₹29 per kg through trusted outlets, the scheme helps families manage their food budget without compromising on quality. For more details on the free ration programme, check the PM Garib Kalyan Anna Yojana page. Official updates on the scheme are available on the Department of Food and Public Distribution website.
Required rice