A new insurance scheme named Bima Vistaar Yojana is launching soon for rural India. This scheme will give every individual from rural India a cover of up to ₹5 lakh. The main purpose of this new scheme is to make insurance simple, affordable, and available to all families in all villages of India.
According to the Life Insurance Council, all 26 life insurance companies, including LIC, will provide this insurance policy at the same price. The scheme is expected to be launched by December 2025, and it will combine life, health, accident, and property insurance into a single policy.
Why Bima Vistaar Matters for Rural India
For a long time, India as a whole has struggled with low insurance penetration with even low in Rural India. However, government schemes such as Ayushman Bharat, PM Fasal Bima Yojana, Jeevan Jyoti Bima Yojana and others have been able to increase the insurance coverage in rural parts of the country, but still many are left. When accidents, illness, or property loss happens, families often borrow money at high interest. With Bima Vistaar Yojana, every family will get a chance to protect themselves against such risks at a very small yearly cost.
This scheme can be a game-changer because it is simple, affordable, and uniform across India. By making insurance easy to understand and easy to buy, the government and insurance council aim to build financial safety for crores of rural families.
The scheme is expected to be a strong step in helping families face financial risks. It is built in such a way that even poor families can buy it at a low annual premium and get full protection for life, health, and property.
Bima Vistaar Yojana – Highlights
| Detail | Information |
|---|---|
| Scheme Name | Bima Vistaar Yojana |
| Launch Date | December 2025 (expected) |
| Coverage Amount | ₹5 lakh per individual |
| Coverage Type | Life, Health (hospital cash), Personal Accident, Property |
| Price | Uniform and affordable for rural citizens |
| Family Option | Family floater cover available |
| Awareness Campaign Budget | ₹150 crore for 3 years |
| Implementing Bodies | All 26 life insurance companies including LIC |
Benefits of Bima Vistaar Yojana
The scheme is designed to give multiple advantages under a single plan. Here are the five main benefits explained in simple words:
- Comprehensive Coverage: It covers life, hospital cash for treatment, accidental disability, and property loss in one policy, so families don’t need separate plans.
- Affordable Premiums: The annual cost will be low so that even poor families can easily buy the policy.
- Family Floater: With a small extra cost, the whole family can be included under one policy, ensuring protection for all.
- Better Financial Security: A good amount of sum assured will be given for life, accident, and property coverage, so families don’t face money problems during emergencies.
- Quick Health Benefit: Daily hospital cash support will be provided without heavy paperwork, which means instant help in times of need.
Sabse Pehle Life Insurance – Awareness Campaign
Insurance awareness in rural areas is very low compared to cities. To spread knowledge about this scheme, a big campaign of ₹150 crore has already been planned under the slogan “Sabse Pehle Life Insurance“. This campaign will run for three years across India to make people aware of the need for insurance.
FAQs
What is Bima Vistaar Yojana?
It is a new insurance scheme that gives ₹5 lakh cover to individuals in rural India, including life, health, accident, and property in one policy.
When will the scheme launch?
The scheme is planned to be launched by December 2025.
Who can apply for Bima Vistaar Yojana?
Every individual in rural India can apply. Families can also choose a floater policy to cover all members.
How much will be the premium?
The exact premium amount will be available at the launch of the scheme and will be low & same across all insurance companies, so rural citizens can easily afford it.
Which companies are part of this scheme?
All 26 life insurance companies in India, including LIC, will provide this scheme.