Central government has slashed prices of Suvidha Sanitary Napkins to Rs. 1 from 27 August 2019. These sanitary pads were previously sold through Jan Aushadhi Kendras at a price of Rs. 2.50 which now gets reduced. These biodegradable sanitary napkins are a massive boost to promote women hygiene.
Suvidha Sanitary Pads are available at the subsidized rates at designated Jan Aushadhi Stores. These sanitary napkins were sold in a pack of 4 which previously costs Rs. 10. But from today onward, these pads are priced at just Rs. 4 only.
The subsidized oxo-biodegradable sanitary napkins at Rs 1 under the brand name Suvidha are available at 5,500 Jan Aushadhi Kendras across the country.
Suvidha Sanitary Pads at Rs. 1 at Jan Aushadhi Kendras
To fulfill its pre poll promise, Modi govt. has slashed prices of Suvidha Sanitary Pads by 60%. Currently, manufacturers supplies sanitary pads at their cost of production. So to ensure reduced retail prices for sanitary pads, govt. will provide subsidy. The total annual expenditure on subsidy will depend on the sales volume.
Sanitary napkins scheme was announced in March 2018 and were made available at Jan Aushadhi Kendras from May 2018. In the past 1 year, the central govt. has sold out around 2.2 crore sanitary pads from these stores. After reduction in prices, the sale of these pads is expected to jump over 2 times.
Central govt. is focusing on quality, affordability and accessibility to raise women hygiene. These pads are useful for poor women as average market price of sanitary napkin is between Rs. 6 to Rs. 8. This move of Modi govt. is a major step towards empowerment of women in India.
All steps would be taken to ensure that there is no diversion of subsidized sanitary napkins. As per the reports of National Family Health Survey 2015-16, around 58% of women aged between 15 to 24 years use locally prepared napkins, sanitary napkins and tampons.